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The big trends in the online gambling industry
12 Oct 2006
Here is an all-round trend watch for the online gambling industry at the end of 2006 for all those that are watching this quickly expanding industry with interest.Apart from the blow that was dealt by the US bill banning online gambling by prohibiting banks from processing payments, the industry is still expected to grow strongly. These are the main developments in the last year.
The online gambling industry is trying to attract more non-US players all over the world to fill the void left by the big US market. We will see a lot more aggressive marketing in Europe, Asia and India, and hopefully some friendly legislation coming through in Italy and England, as well as Singapore. A part of this campaign is also the awarding of big bonuses to new players, reaching up to over 800 dollars. Every online gambling is working increasingly hard to find and keep new customers. And just like their real-world cousins, the online gambling business is becoming increasingly interested in mergers, with some of the big players in the business competing for acquisitions, and especially the American based online gambling companies depending on the buying of non-US online gamblings for survival.
Apart from that, the trend towards playing against real players in real times, like in poker, is picking up with innovative programs being developed by the online gambling providers. To sum it up, the online gambling business still exits, even though it is facing tough challenges and has to find new markets.
